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New AI For Business Specialization l University of Pennsylvania

Categories AI for Beginners

Course Curriculum

Big Data and Artificial Intelligence
In this module, you will be introduced to Big Data and examine how machine learning is used throughout various business segments. You will also learn how data is analyzed and extracted, and how digital technologies have been used to expand and transform businesses. You will also get a detailed look at data management tools and how they are best implemented and the value of data warehouses. By the end of this module, you will have gained insight into how machine learning can be used as a general-purpose technology, and some best techniques and practices for data mining. Learning Objectives Examine Big Data and how it is best used in identifying issues within a business Assess how different skillsets are needed to manage, understand, and act on Big Data Review the three types of Machine Learning and identify their applications

  • AI for Business Introduction
    08:13
  • Course Introduction
    01:37
  • Big Data Overview
    09:17
  • Data Management Tools
    07:19
  • Data Management Infrastructure
    09:30
  • Data Analysis: Extracting Intelligence from Big Data
    10:54
  • Introduction to Artificial Intelligence
    09:16
  • Machine Learning Overview
    15:44
  • Reinforcement Learning
    07:37
  • A Detailed View of Machine Learning
    07:50
  • AI Fundamentals for Non-Data Scientists Quiz
  • AI Fundamentals for Non-Data Scientists Slides
    00:00

Training and Evaluating Machine Learning Algorithms
In this module, you will get an in-depth look at contrasting Machine Learning methods, including logistic regression and neural nets. You will also learn about Deep Learning and its relationship to neural networks and how to best optimize Machine Learning algorithms. Lastly, you will be introduced to loss functions and how to best measure and review errors to maintain the integrity of your algorithms. By the end of this module, you will have learned about Machine Learning methods, the limitations and value of Deep Learning, how best to drive precision and accuracy in algorithms, and how to get the best training data for those algorithms. Learning Objectives Describe the different types of Machine Learning methods and analyze performance Examine Deep Learning and its functions across nueral networks Assess how loss functions affect data and define different error types

ML Application and Emerging Methods
In this module, you will take a look at Machine Learning within natural language processing and using generative modeling to create new data. You will also focus on AutoML and how to best utilize automated processes to make your algorithms more efficient. You will also review the no-code Machine Learning tool Teachable Machine, which serves to make Deep and Machine Learning more accessible. By the end of this module, you will be able to use AutoML in your algorithms and be able to navigate and use Teachable Machine in practice for no-code solutions to building an algorithm. Learning Objectives Examine the implementation of GANs and VAEs in Deep Learning Construct an example within Teachable Machine Analyze the role of data in building Machine Learning systems

Industry Interview
In this module, you will hear from an industry leader and gain valuable insight into data sampling and building realistic usable models. Ed Lee, VP of Global Menu Strategy & Global Marketing at McDonald's, will allow you to review real-world solutions and how they handle data issues as one of the most successful global brands. By the end of this module, you will have heard from a top industry expert in their field and gained firsthand knowledge and understanding of how Big Data plays into maintaining privacy in data and also utilizing that data to enhance your marketing, content, and refine your algorithms. Learning Objectives Observe an industry leader discuss issues and challenges with AI and ML Outline different methods for managing Big Data Identify use cases for Machine Learning in various industries

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